Paul Avins / Igniting Business Results

Your chance to see E-Myth Author Michael Gerber in the UK...

Good Morning, 

I am sure you have read or heard me talk about Michael Gerber's famous book The E Myth, why most small businesses fail and what to do about it.

In fact, it's a book that has changed the lives of many of my coaching clients over the years.

Now for the explosive news as they say, well it is fireworks night :-)

Michael Gerber is coming to London on Tuesday 8^th December and as sponsors of this event we've negotiated you a £35 discount on your ticket!

Click below to book your ticket to a very special event called... 
An Evening With Michael Gerber: Why Small Business Fail and What To Do About It.

Then enter Discount code 'PA35' to claim your saving.

You'll need to act NOW though as we only have 100 tickets and 19 have already been snapped up when the news leaked out yesterday!

Michael is recognised as the World's #1 Small Business Guru and Best Selling Author so this is an event not to be missed.

Michael's passion and genius for understanding the plight of the entrepreneur are the crux of his tremendous appeal and success.

I look forward to seeing you there.

Your Coach
Paul
Paul Avins Enterprises Ltd

PS - As a bonus you'll also receive a ticket to a 90 minute workshop that I'm running just before Michael speaks. Click here for more info...

PPS - If you know a business owner who you think should attend this event, feel free to pass this e-mail along.

PPPS - If you tweet, tell everyone who follows you about this amazing offer!

Don't get Spooked get Selling

I had a great time this weekend with my son JJ (3 ½ years old) ‘trick or treating’ where we live.

What was interesting was that once he realised the more calls on houses he made and the more people he asked the question: ‘ Trick or treat? ‘ . . . the more sweets he got! Then there was no stopping him :)

This made me think about how like selling the whole experience is!

Some people dread it and put it off until the last minute or make excuses to avoid it altogether…
Others never embrace the spirit of the occasion and as they don’t play full out, get very little in return… Winners make an event of it, have FUN, make lots of cold calls and reap the rewards …

What can you learn from this that will help your business in November?

Here are my top 5 Spooky Sales tips so you can Profit while others Panic:

1. Identify your potential clients before you call on them
    (e.g. houses with pumpkins outside them).
2. Make sure you are properly prepared before you call on them …
    (appropriate dress is essential).
3. Offer your prospects alternative questions that demonstrate PAIN if they
    don’t act and PLEASURE if they do … (Trick or Treat?)
4. Make it a team event, nobody enjoys working alone!
5. Have FUN and keep calling on new prospects until your reach your goal…

Have a great week and don’t scare too many customers!
-Paul

   

 

Thanks Paul - what a great little bit of inspiration. Very topical and very likeable - and so true (especially JJ's realisation that the more house - the more rewards!) Will pass on thought stream to team straight away.  Gail Hannaford - Just the Media